This is our last post of 2016. We were planning to write a piece on the toxicity of modesty culture, but that seemed a little heavy to be posting just four short days before Christmas. Instead we are going to give some final thoughts on 2016 and what you can expect from this platform come 2017!
Alexandra Lydia was launched on October 22nd, 2016. Our goal was, and continues to be, to engage, equip and empower people to embrace feminism for what it truly is: the idea that men and women inherently deserve the same rights and freedoms. Feminism has become a very dirty word, but it shouldn't be. Feminism is relevant, important and so, so valuable.
We have discussed what exactly feminism is, why we used to hate feminism, the value of voting rights, how hate is not an opinion and we published an open letter to popular Christian writer, Matt Walsh. The feedback we have received has been so encouraging (even the hate the mail, because it reminds us of why we started this platform). Our favourite trend has been seeing people connect with the message of sharing opinions with love. Who knew you could be both passionately unwavering and kind!
2017 is gearing up to be a big year for Alexandria Lydia.
We will continue to post content on a regular basis, particularly with posting a longer blog every other Wednesday which has been a huge success. We will be providing a feedback form first thing in January so we can really hone in on what content YOU want to see and read. We will also be adding a mailing list option so that you won't miss any content.
One major goal for 2017 is launching an online shop! We have been doing lots of research on the best way to do this, along with product design and testing. This will likely come in the second half of the new year and we are very excited to share it with you! If you have any experience in this area, please contact us. We would love to hear what worked well for your business.
We are working on setting up some speaking arrangements and workshops in the Calgary area for 2017, too! As we continue to grow this brand we look forward to sharing our message of love with as many people as possible. We feel honoured to play a small role in teaching people the true heart of feminism.
So, here are our goals for 2017:
Stay consistent by posting content 3x each week.
Launch online store.
Set up three speaking engagements.
Grow reach by 40%
With your love and support we know we can accomplish these goals! Thank you again for all you have done for this platform. Remember that you are valuable, capable and so loved!
Love, love, love,